For Charities

The card that gives


Fundraising offices are busy places. It’s all about the next campaign, next event, next major donor meeting, next lobbying opportunity. When do you ever have time to stop? To think? To find solutions to the challenges that most UK charities face year on year? To communicate with your supporters regularly, in a friendly and concise way, tailored to their individual needs, about ways in which they can help your amazing organisation deliver its charitable objectives?


Acquired by Amazon in 1999, Alexa has revolutionised our day to day lives, answering questions, playing music, creating to-do lists and even controlling our central heating. In 2011, Google’s Siri joined the party. And now, at the start of the new decade, it’s time to introduce Percy, your FundStar virtual assistant – every fundraiser’s best friend.

But before we give you the low down on Percy, perhaps we should tell you more about the game-changing fundraising solution he supports! FundStar is a not-for-profit enterprise that makes fundraising

  • easy
  • effective
  • smart

It’s revolutionising individual giving. FundStar turns everybody’s purse or wallet into a virtual collecting tin. There are 2.4 million point of sale (POS) terminals in the UK that accept cards.


(And as an aside, let’s just stop to think about the cost and environmental impact of producing that many plastic collections tins!)


As any fundraiser knows, there are costs associated with securing high ROIs. You can be reassured by the fact that FundStar is regulated by the Financial Conduct Authority – but this comes at a cost. To collect micro donations from the UK’s 2.4 million POS terminals we charge charities and donors £1 per card, per month. What will your charity receive for £12 per year? Two things:

  1. Income!
    £60+ per year for your charity (and another £60+ per year per donor through the FundStar reward club) – that’s an industry-beating ROI of 5:1
  1. Percy, your virtual fundraising assistant
    Percy is cheaper than your average fundraiser. How many fundraisers work 24/7, always on time, never ill or on holiday? At a fraction of the cost of recruiting a new member of staff, Percy ensures lots and lots of money is raised for your charity without extra workload. He’ll tick along in the background, raising large numbers of small donations from your supporters, allowing your fundraising team to focus on the strategically important tasks.

From completion of our simple sign-up form, Percy will provide:


Full visibility of all money raised

Secure ring-fenced donations in an escrow account

Dashboard analytics re donor behaviour

On-going communications support:

  • Automated updates to donors
  • Marketing templates
  • Special offers and rewards

Donor engagement ideas to bring donors closer to your charity

Gamification options to excite donors and raise more

UK based telephone / email support


An app:

  • Showing how their donations contribute to your project
  • Information about your charity
  • Sliding tool to increase or decrease value of donations

Reward club:

  • Up to 10% cashback from participating retailers
  • Discount gift cards from most leading UK retailers
  • Leisure & lifestyle discounts
  • 2 for 1 offers

Regular newsletter

Special offers and rewards


Sounds too good to be true? It’s not! FundStar: a fundraising solution that will address your charity’s falling collection income, increase individual donations, has a great ROI, all supported by a virtual assistant.

Start your FundStar journey now!


At FundStar we believe your supporters should be rewarded for making doing good a daily habit and for supporting the great work that you do. So, we have created Star Rewards.

As a member of Star Rewards supporters have the opportunity to purchase Gift Cards and Digital Vouchers at great discounts from leading retailers.

Donors can also earn up to 10% cash back when they spend at our participating retailers. Depending on how generous they feel, they can either keep it for themselves, donate 50% or donate 100% to their favourite causes. How cool is that!

We have many regular offers and promotions from our growing pool of partners to support those who support you!